All posts by: Martina Oddi

Sustainable business: the 3Ps of the future

The future is green. That includes above all the future of companies that want to win the challenge of the market. When can a company be defined as sustainable? Three keywords identify it: Planet, People and Profit. The three P paradigm was theorized by John Elkington in 1994 and was taken up and subsequently implemented […]

Fashion and consumer spending on the upturn: the responsibility of Fashion in the time of Coronavirus

Pitti has been postponed until September, it’s a fact. And Claudio Merenzi underlines how this painful yet necessary choice in the fight against Covid–19 has left everyone unhappy. Some would have moved it up, while others say September is “too soon”. Italian fashion and its impacton the production system and on exports also then impact hard on GDP, especially […]

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